Monday, 6 May 2013

Bailey Nelson, Grand opening Melbourne central pop-up store

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Photo Credit. M.A.B

photo credit. Thetrendspotter.net


The opening of Bailey Nelson Pop-up Store at Melbourne central was brilliant. They are open the second shop in Mlebourne after Prahran, and here they are, in best and most popular place for urbanist- Melbourne Central. Its located in LV.1 stop 121, its end of left side arcade from main entrance Swanston St. 

I get to know about this Sydney based company, probably less than a year ago, when I'm looking for new pair of colour frame sunglasses. i was lived around Graville St, where Bailey nelson Boutique located, its at shop no.3- 161Graville St. JC Hinsley was there with his eye catching bowtie, which i can't resist to visit the store and ending up buying one pair of Yeats Champagne- and it was best value of money for a pair of sunglasses, which i loved. i remember, there was a noted in between daring people to try, and they guaranteed it will fit you. I actually bit wonder cos my small face type is quite hard to match with any sunglasses. Again- i never have problem to wear it in any action. 


Small, intimate packed with people who curious, wanted to hand the products. Their collaboration with such close friend like NEUW jeans, UrbanJin, Bardot Australia and the handmade bow tie B.Ties brought such a brilliant atmosphere. It was small, BUT great music from the DJ outside the store, free flow drinks, and such wonderful people gathering, wondering, and talking what each other been doing to keep the fashion society keep growing in Melbourne. Fashion - Society Melbourne is one of the supporting for this event should get the best credit.  Bailey Nelson lining up all their sunglasses and optic frame on the big wooden table, we all having such a good fun trying and mix match the frame, and sure we do have it on every body smart phone. 



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